Normally when i get bored i flip through the tv on the music channel and use it like a radio. It's a given that it loops the same videos every hour but it's mindless background music. Last week i saw a video that caused me to stop and watch for a moment as i got dressed for work. The disturbing nature of the video would cause Charlie Manson to blush caught my attention. It was Tyler, the Creator, i didn't know what the name of the song was but i decided to go look for some photos of him. What i did find was that he has a huge following. Most of them were teenagers that liked his lyrics or and style. I begin to listen to his lyrics and he reminded me a little bit of Eminem. Both artist talked about any topic that they wanted to whether it was politically correct or not.
The thing that really caused me to take notice was one of his youtube videos. In the video he plays the piano while rapping his lyrics. Even though the melody is very simple an artist who isn't intelligent enough couldn't do both at the same thing. I see him as being a smart, creative person to know where to find a fan base and appeal to them.